BurgerClosechevronBagSearchUser
  • Delivery country: United States
  • servicesStores & services
    Belfast, Victoria Square
    Stores
    Sephora Belfast, Victoria Square
    Victoria Square, Bridge St, Belfast, BT1 4QG
    View All Hours +
    Cycle
    Change your store

    Your favourite store allows you to see services available and book appointments

    In-Store Services
    Make-up and skincare services, Benefit BrowBar, gifting and personalisation workshop, Sephora offers you a whole range of services to come and discover in store Make an appointment
    (Belfast, Victoria Square)
    See Belfast, Victoria Square store servicesView all stores
  • Wishlist
  • Cart0
Modern

VIEVE Modern Mascara

%0 4.76 | 872 reviews
Box

£27.00 (£0.44 per g)

In stock

If you like we can let you know when we have some more.

With a buildable, long-lasting formula and an intensely rich balanced black pigment, Modern Mascara adds instant volume, length and curl. Like the name, it's a modern formula that's smudge-proof yet easy to remove, volumising without clumping and gives immediate impact whilst coverage can be easily built for even more drama. Whether you have long or short, curly or straight, thick or sparse lashes, the hourglass fibre brush grips and separates each and every lash, creating a fuller look. In signature VIEVE gold, the ergonomic square design is easy to hold, giving you ultimate control. What's more, the formula is imparted with lash-loving ingredients such as Vitamins C and E to nourish and vegan beeswax which helps to condition and coat the lashes.

Volumises lashes by over 150%
18-hour wear
Smudge-proof
95% agree lashes are more definedOphthalmologically tested

Directions

Starting at the base of your lashes, brush the from root to tip. Using the end of the brush to angle the outer lashes upwards and outwards to give a natural lift. Layer to desired intensity.

Ingredients

AQUA/WATER/EAU, GLYCERYL STEARATE, COPERNICIA CERIFERA (CARNAUBA) WAX, SYNTHETIC BEESWAX, RICINUS COMMUNIS (CASTOR) SEED OIL, BUTYLENE GLYCOL, POLYVINYL ALCOHOL, STEARIC ACID, PALMITIC ACID, HYDROGENATED COCONUT OIL, AMINOMETHYL PROPANOL, 1,2-HEXANEDIOL, CAPRYLYL GLYCOL, SODIUM DEHYDROACETATE, LECITHIN, GARDENIA TAITENSIS FLOWER, TOCOPHEROL, ASCORBYL PALMITATE, CITRIC ACID, IRON OXIDES (CI 77499).

This list of ingredients may be subject to change, please consult the packaging of the product purchased.

+Offer

FREE Sunset Blush Balm Deluxe Strawberry 2ml when you spend £50 on VIEVE.*

*One free gift per order. Valid until the 23rd March or whilst stock lasts. Your free gift will automatically add to the shopping bag page. Total at order summary must be £50 or more worth of VIEVE products, after any Promotion Code, Brands You Love discount and before delivery charges are applied. Cannot be used in conjunction with any other Promotion and this offer is not applicable to previously made or pending purchases.

Shop this offer

See more...

Rated 5 out of 5 by from 10/10 10/10. Such a lovely mascara. I’m very sensitive to products and this doesn’t leave me with any reactions
Date published: 2026-03-16
Rated 5 out of 5 by from Amazing!! [This review was collected as part of a promotion.] Best mascara I’ve tried in years! Lasts all day with no smudging yet it’s so easy to remove at the end of the day.
Date published: 2026-03-15
Rated 5 out of 5 by from My new favourite My new favourite product, I am always looking for a good quality mascara, I have finally found a brilliant one.
Date published: 2026-03-15
Rated 4 out of 5 by from A good mascara but not A good mascara but not loving it as much as other vieve products as the brush is just to thick. Would prefer a thinner Brush
Date published: 2026-03-13
Rated 5 out of 5 by from Perfect mascara. No fall out. [This review was collected as part of a promotion.] Perfect mascara. No fall out. Perfect long lashes which flutter all day long and get lots of Compliments. Another vieve staple!
Date published: 2026-03-13
Rated 5 out of 5 by from The og. Definitely the best. The og. Definitely the best. The brush is full but has the dip in the middle and allows you to get good coverage over every lash! Love love love
Date published: 2026-03-12
Rated 5 out of 5 by from I think this may be I think this may be the best mascara i've ever used. it doesn't smudge like other high-end brands and lasts all day. my new favourite, thanks.
Date published: 2026-03-11
Rated 4 out of 5 by from Lovely prduxt although for me Lovely prduxt although for me i prefer the icon version
Date published: 2026-03-10
  • y_2026, m_3, d_22, h_7
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.42
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_872
  • loc_en_GB, sid_184980, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_sephora-uk
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getReviews, 110.56ms
  • REVIEWS, PRODUCT