BurgerClosechevronBagSearchUser
  • Delivery country: United States
  • servicesStores & services
    Liverpool One
    Stores
    Sephora Liverpool One
    5 South John Street, Liverpool One Mall, Liverpool, L1 8BU
    View All Hours +
    Cycle
    Change your store

    Your favourite store allows you to see services available and book appointments

    In-Store Services
    Make-up and skincare services, Benefit BrowBar, gifting and personalisation workshop, Sephora offers you a whole range of services to come and discover in store Make an appointment
    (Liverpool One)
    See all store services
  • Wishlist
  • Cart0
Icon Mascara 9ml

VIEVE Icon Mascara 9ml

%0 4.51 | 210 reviews
Box

£26.00

Midnight Black

If you like we can let you know when we have some more.

Product Description

Not to be dramatic, but Icon Mascara might just change your standards. The jumbo spiral brush grips from root to tip, lifting every lash (yep, even the sneaky corner ones) for instant volume, curl and definition.

The formula? Inky black, lightweight, and enriched with lash-loving ingredients like panthenol, castor seed oil and argan oil. It builds beautifully without flaking or stiffening, so lashes stay soft and lifted all day.

It comes off easily without any scrubbing, making it gentle on lashes and lazy girl approved. It's the mascara you'll start recommending to strangers.

Directions

Start at the root of your lashes and sweep up towards the ends in smooth, even strokes. Layer while the formula's still slightly wet for extra volume. One coat gives a clean, casual look. Or, keep building for extra drama, no curler needed.

Ingredients

INGREDIENTS/INGRÉDIENTS: AQUA/WATER/EAU, CERA CARNAUBA/COPERNICIA (CARNAUBA) WAX/CIRE DE CARNAUBA, GLYCERYL STEARATE, VP/HEXADECENE COPOLYMER, SYNTHETIC BEESWAX, RICINUS COMMUNIS (CASTOR) SEED OIL, POLYVINYL ALCOHOL, ACRYLATES COPOLYMER, PALMITIC ACID, STEARIC ACID, PROPANEDIOL, ORYZA SATIVA (RICE) BRAN WAX, OCTYLDODECANOL, 1,2-HEXANEDIOL, HYDROXYACETOPHENONE, PANTHENOL, RHUS VERNICIFLUA PEEL WAX/CERA, SODIUM HYDROXIDE, CAPRYLIC/CAPRIC TRIGLYCERIDE, CAPRYLHYDROXAMIC ACID, PISTACIA LENTISCUS (MASTIC) GUM, SODIUM BENZOATE, ARGANIA SPINOSA KERNEL OIL, IRON OXIDES (CI 77499).

This list of ingredients may be subject to change, please consult the packaging of the product purchased.

See more...

Rated 5 out of 5 by from LOvE the icon mascara. Lashes [This review was collected as part of a promotion.] LOvE the icon mascara. Lashes look BRILLIANT after one coat and it biulds for even more dramatic look.
Date published: 2026-01-12
Rated 5 out of 5 by from Fantastic mascara, great buildable mascara Fantastic mascara, great buildable mascara and the longest my lashes have ever looked. The mascara feels great on too, DOESN'T dry out the lashes like other brands do.
Date published: 2026-01-11
Rated 5 out of 5 by from Magic mascara Eyelashes like I have never had before! Incredible.
Date published: 2026-01-06
Rated 5 out of 5 by from I ran out of the I ran out of the modern mascara so had to try this one and this one is my fave, love it
Date published: 2026-01-05
Rated 5 out of 5 by from I literally only need one [This review was collected as part of a promotion.] I literally only need one swipe to have lashes dense enough in colour and length to make my eyes pop.
Date published: 2026-01-05
Rated 5 out of 5 by from Wasn't too sure if I'd [This review was collected as part of a promotion.] Wasn't too sure if I'd like this as I prefer a slimmer wand but product is amazing and has great staying power I'm totally converted
Date published: 2026-01-05
Rated 5 out of 5 by from Best ive ever used, does [This review was collected as part of a promotion.] Best ive ever used, does everything, doesnt break off thickens and curls ditching victoria beckham as very expensive for this !
Date published: 2026-01-05
Rated 5 out of 5 by from Great mascara gives good length [This review was collected as part of a promotion.] Great mascara gives good length and no clumps would RECOMMEND
Date published: 2026-01-05
  • y_2026, m_1, d_20, h_11
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.42
  • cp_1, bvpage1
  • co_hasreviews, tv_1, tr_209
  • loc_en_GB, sid_189816, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_sephora-uk
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getReviews, 108.88ms
  • REVIEWS, PRODUCT