Color WowHooked - Shampoo with root lock technology
Product Description
The "Hooked" from the Curl Wow line is designed to clean the hair and scalp before scalp before treating it.
Unlike the co-wash often recommended for curly hair, this shampoo will clean the curl clean and leave no residue.
It is free of sulfates and silicones, so your curl will be ready to receive moisturizing care.
But also, it's a real shampoo that lathers for a pleasant use.
Directions
Apply to wet hair and massage into a lather.
Rinse thoroughly and repeat.
Composition
Unique, sulfate-free formula leaves no residues for good scalp and hair conditions, and bouncier, weightless curls.
Features the proprietary Procapil® blend to help “anchor” strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions).
Leaves curls’ surface film-free and receptive to leave-in hydrators + moisturizing stylers.
Ingredients
WATER/AQUA, SODIUM METHYL 2-SULFOLAURATE, COCAMIDOPROPYL HYDROXYSULTAINE, SODIUM COCOYL ISETHIONATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROAMPHOACETATE, SODIUM METHYL COCOYL TAURATE, GLYCERIN, PHENOXYETHANOL, DISODIUM 2-SULFOLAURATE, FRAGRANCE/PARFUM, SODIUM COCOYL GLYCINATE, SODIUM PCA, PEG-150 DISTEARATE, HYDROLYZED WHEAT STARCH, ALOE BARBADENSIS LEAF EXTRACT, CHLORPHENESIN, PPG-2 HYDROXYETHYL COCAMIDE, BENZOIC ACID, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, DEHYDROACETIC ACID, CITRIC ACID, POLYQUATERNIUM-22, HYDROLYZED WHEAT PROTEIN, APIGENIN, OLEANOLIC ACID, BUTYLENE GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, TOCOPHERYL ACETATE, BIOTINOYL TRIPEPTIDE-1, BHA, PPG-26-BUTETH-26, POTASSIUM SORBATE
This list of ingredients may be subject to change, please consult the packaging of the product purchased.
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Rated 5 out of
5
by
AeshaJ from
Perfect with the pre-shampoo!
[This review was collected as part of a promotion.] Honestly this lathers up perfectly after using the preshampoo and it’s part of the perfect routine to get some curl definition too! If you’re looking for a curly girl shampoo this is it!
Date published: 2026-06-15
Rated 5 out of
5
by
Anonymous from
Moisturizing shampoo that leaves the hair feeling soft and strengthened.
[This review was collected as part of a promotion.] I am in love with this shampoo. It doesn’t leave my hair brittle and stiff like other shampoos. It lifts my hair from the root, making it feel more voluminous. It lathers after about two washes, when majority of dirt and oil is out of the hair. It washes off the hair easily and leaves no residue. When used with the snag free conditioner, it leaves the hair feeling perfect.
Date published: 2026-06-14
Rated 5 out of
5
by
NadineY from
Gave the best hydration to my hair ✨
[This review was collected as part of a promotion.] Very nice foam that got rid of all the oils in my hair. Very easy to apply all you need to do is click the top of the lid and just apply it to the scalp! Residue free and no breakage of my hair after using it. The package was very easy to open. The ingredients in this product made my hair feel so soft and hydrated
Date published: 2026-06-14
Rated 5 out of
5
by
Anonymous from
Hair feels CLEAN
[This review was collected as part of a promotion.] Makes amazing lather and the hair feels SO clean after using it. Side effect, it’s helped me with dandruff as well. I don’t have to shampoo twice so it’s going to last a long time before buying a new bottle.
Date published: 2026-06-14
Rated 5 out of
5
by
VritikaV from
Good clarifying shampoo
[This review was collected as part of a promotion.] This shampoo did a really good job at clarifying my hair. It lathered really well and got rid of any residue build up in my hair without drying it out
Date published: 2026-06-14
Rated 5 out of
5
by
NicolaD from
Brilliant!
[This review was collected as part of a promotion.] The consistency of this was really good! It's smelled great and left my hair feeling amazing without leaving a nasty residue in my hair. It left it feeling voluminous and weightless at the same time. I loved it. It's great value for money!
Date published: 2026-06-13
Rated 5 out of
5
by
JemmaP from
Full volume that actually lasts
[This review was collected as part of a promotion.] This shampoo provides genuine lift without making my hair feel stripped. This makes my hair feel light and bouncy whilst leaving my hair feeling clean and detangled. My hair looks thicker and fuller and it holds style much better throughout the day. I couldn't be happier with the results.
Date published: 2026-06-13
Rated 5 out of
5
by
StefanaB from
Light and buildup-free hair
[This review was collected as part of a promotion.] A lightweight, clean shampoo with great performance that strengthens roots, smells fresh, and keeps curls defined, healthy and buildup-free.
Date published: 2026-06-13
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