Color WowFlo-Etry Vital Natural Supplement
Product Description
Serum without being so light.
The product will moisturize and reshape curls by mimicking the hair's natural moisture with the same "Naked Technology" that makes it look like there's nothing on the hair.
The COLOR WOW Profaxil-18™ complex breaks up the large particles of jojoba, pequi and coconut oils to micro-disperse these rich oils into hair strands from lengths to ends.
Delivers moisturized curls, frizz-free, shiny, non-greasy curls.
Directions
Apply to wet hair.
Working section by section, use fingers or a comb to distribute evenly, throughout lengths.
Composition
New “Naked Technology” feels like nothing’s on the hair.
Moisturizes and plumps dehydrated curls (that are inherently dry because natural oils from the scalp can’t easily flow down the bends and twists of curly strands).
The COLOR WOW proprietary Profaxil-18 Complex™ breaks up Jojoba, Pequi, and Coconut Oils’ large particles to micro-disperse these rich oils throughout hair strands, from lengths to ends for weightless, non-oily results.
Delivers hydrated, juicy, healthy-looking curls....defrizzed and glossy, non-greasy.
Ingredients
WATER/AQUA, BEHENTRIMONIUM METHOSULFATE, CETEARYL ALCOHOL, COCOS NUCIFERA (COCONUT) OIL, PEG-40/PPG-8 METHYLAMINOPROPYL/HYDROXYPROPYL DIMETHICONE COPOLYMER, GLYCERIN, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, CARYOCAR BRASILIENSE (PEQUI) FRUIT OIL, PROPYLENE GLYCOL DICAPRYLATE/DICAPRATE, HYDROLYZED RICE PROTEIN, POLYQUATERNIUM-37, DIPROPYLENE GLYCOL, PHENOXYETHANOL, C10-40 ISOALKYLAMIDOPROPYLETHYLDIMONIUM ETHOSULFATE, PPG-26-BUTETH-26, QUATERNIUM-33, CETEARETH-20, CAPRYLYL GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, PPG-1 TRIDECETH-6, FRAGRANCE/PARFUM, TOCOPHEROL, BENZYL ALCOHOL, POTASSIUM SORBATE, SODIUM BENZOATE
This list of ingredients may be subject to change, please consult the packaging of the product purchased.
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Rated 5 out of
5
by
ClaireE from
Shine glow and hold
[This review was collected as part of a promotion.] Texture is like a heavy tar feeling on hand and hair to keep that hold. Its a leave in hair serum which gives you that bounce its really. Gives you that wet shiney look amazing volume keeps it in place really looks great along with the rest of the wow products.
Date published: 2026-06-08
Rated 5 out of
5
by
SarahO from
Lightweight serum that adds moisture and shine.
[This review was collected as part of a promotion.] I applied this serum to my damp hair and it helped moisture and shine without making my curls feel greasy. My hair was softer, looked healthier and the frizz was reduced whilst also keeping my hair and curls lightweight.
Date published: 2026-06-08
Rated 5 out of
5
by
KimberleyF from
Perfect hair serum
[This review was collected as part of a promotion.] This hair serum is great. It's gives hair a natural lift and revives dull curls. With its easy to use pump nozzle it makes applying to hair super easy. It let's your hair looking shiny and alive again. It adds that extra protect to your hair care routine that doesn't take up too much time. Also it has a lovey smell unlike some other serums
Date published: 2026-06-08
Rated 5 out of
5
by
IoanaB from
Brilliant
[This review was collected as part of a promotion.] I enjoyed using this serum because it helped reduce frizz and made my waves look smoother and more defined. I noticed it works best in smaller amounts so it doesn’t fell too heavy.
Date published: 2026-06-07
Rated 5 out of
5
by
WeronikaZ from
Amazing curly shine! ❤️
[This review was collected as part of a promotion.] A great product for curly hair! It adds shine and texture! It makes curls hold well and look beautiful! I'll definitely buy another bottle and recommend it to my friends ❤️
Date published: 2026-06-07
Rated 4 out of
5
by
PoojaA from
One use was all it took
[This review was collected as part of a promotion.] As someone with naturally curly hair, I’m always cautious about serums because they can either leave my curls greasy or do absolutely nothing. But after using Curl Wow Flo-Etry Vital Natural Serum for the first time, I was impressed with the results.
The lightweight formula instantly made my curls look more defined, hydrated and bouncy. It helped smooth frizz, added a healthy shine and made my hair soft. My curls felt nourished and looked more polished.
My first impression- soft, glossy, well defined curls with far less frizz. This one is definitely staying in my curly hair routine.
Date published: 2026-06-06
Rated 5 out of
5
by
MandyJ from
Frizz free hair
[This review was collected as part of a promotion.] Love this feels None greasy keeps frizz away for the day smells lush and easy to use will definitely buy this again ,will definitely buy this in the future
Date published: 2026-06-05
Rated 5 out of
5
by
OgochukwuU from
Simply Amazing
[This review was collected as part of a promotion.] I loveeeee the packaging and the weight. It doesn't have so much build-ups and the dispensing is immaculate, I wouldn't say I experienced any breakages. I will highly recommend this product
Date published: 2026-06-03
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