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BENEFIT COSMETICSThey're Real! Magnet - Extreme lengthening mascara
What we say
The magic of Benefit They're Real Magnet Mascara lies in its brush and formula, both of which are magnetically charged to deliver the longest lashes of your life. The zig-zag Extender Brush pulls the formula up and out beyond the tips of lashes for 36 hours of wear and non-stop lift while the magnetic formula attracts to the brush's magnetically charged core, drawing out hairs for phenomenal length. What does it all add up to? Lusciously long and full-looking lashes that are dramatically lifted all day long, without a clump in sight. We predict a new makeup icon.
P.S. Your chance to WIN: catch the most magnets before they drop for a chance to WIN £250 of Benefit treats for, including the new They're Real Magnet Mascara!
EXTREME Lengthening Mascara with a MAGNETIC FORCE!P.S. Your chance to WIN: catch the most magnets before they drop for a chance to WIN £250 of Benefit treats for, including the new They're Real Magnet Mascara!
They're Real! Magnet is a 36-hour lengthening(1) mascara with a magnetic force that draws out lashes to EXTREME LENGTHS, making them look 40% longer(2). The innovative Extender Brush with magnetically charged core pulls the Magnetic Mineral Enriched Formula up & OUT BEYOND the tips of lashes for extreme length & powerful lift. Custom-designed ZigZag bristles are strategically positioned to fan out, separate & define lashes.
- 93% said it was extremely lengthening(3)
- 95% said it lifts & lengthens lashes up & out(3)
- 93% said it gives lashes fullness AND length(3)
(1)Instrumental test on 21 women
(2)Than bare lashes. Instrumental test on 21 women
(3)self-evaluation by 110 women after 1 week
SHADE :supercharged black
Want to complete your look?
For a total magnetize look, we recommend to makeup your brows using Precisely My Brow Pencil and Gimme Brow + eyebrow mascara, then add a line of Roller Liner eyeliner to the roots of your eyelashes!
Directions
Extreme Length, Powerful Lift
Gently wiggle wand from base of lashes to tips. Layer over & over for extreme length & powerful lift.
BEAUTY TIP:
Allow a few seconds of drying time between coats to build the most EXTREME lash drama!
Ingredients
AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, POLYBUTENE, VP/EICOSENE COPOLYMER, GLYCERYL STEARATE, ACRYLATES COPOLYMER, COPERNICIA CERIFERA (CARNAUBA) WAX, STEARETH-21, PALMITIC ACID, PVP, STEARIC ACID, SILICA, PENTYLENE GLYCOL, PHENOXYETHANOL, STEARETH-2, AMINOMETHYL PROPANEDIOL, CAPRYLYL GLYCOL, PANTHENOL, HYDROXYETHYLCELLULOSE, ALUMINUM HYDROXIDE, TOCOPHERYL ACETATE, DISODIUM PHOSPHATE, SODIUM PHOSPHATE, POLYSORBATE 60. <+/-: CI 19140 (YELLOW 5, YELLOW 5 LAKE), CI 42090 (BLUE 1 LAKE), CI 77007 (ULTRAMARINES), CI 77163 (BISMUTH OXYCHLORIDE), CI 77288 (CHROMIUM OXIDE GREENS), CI 77289 (CHROMIUM HYDROXIDE GREEN), CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77510 (FERRIC FERROCYANIDE, FERRIC AMMONIUM FERROCYANIDE), CI 77742 (MANGANESE VIOLET), CI 77891 (TITANIUM DIOXIDE)
This list of ingredients may be subject to change, please consult the packaging of the product purchased.
+Offer
FREE Fluffy Brow Mascara Duo & Pore Clearing Kit when you spend £50 on Benefit.*
The kit includes:
-Porefessional Primer smoothing face primer mini
-Fluff Up flexible brow texturizing wax mini
-Porefessional Deep Retreat pore-clearing mask mini
- Fan Fest fanning & volumising mascara mini
- Benefit Badgal Bang mini
- Get Unblocked mini
- Benefit makeup bag
*One free gift per order. Valid until the 29th of September or whilst stock lasts. Your free gift will automatically add to the shopping bag page. Total at order summary must be £50 or more worth of Benefit products, after any Promotion Code, Brands You Love discount and before delivery charges are applied. Cannot be used in conjunction with any other Promotion and this offer is not applicable to previously made or pending purchases.
See more...
Rated 5 out of
5
by
Jayne from
It arrived quickly and was a good price.
Love this mascara, it arrived quickly and was a good price. Top marks!
Date published: 2025-02-28
Rated 5 out of
5
by
BETHIA from
SO GOOD PLS GET!!!
This is amazing! I got this as a freebie after another benefit purchase and it is what is says it is! It grips to your lashes like nobodys buisness and it lengthens and volumises so well. not to mention its longevity: i wore this for 8 housrs at a party and it didn't budge! I have tried at least 15 mascaras and none have been as lifting as this. I am asking for another fullsize for xmas and might buy a spare in blackfriday! so good would reccomennd to anyone!!!!
Date published: 2024-11-30
Rated 3 out of
5
by
Katy L from
Dramatic difference, shame it smudges
Colour is great and certainly makes my lashes pop, but smudges under the eyes really easily. Usually have little black smudges below my eyes within a couple of hours. I’ve had other mascaras that are just as impressive but don’t smudge, so I probably won’t buy again.
Date published: 2023-07-17
Rated 5 out of
5
by
Gabi03 from
One of my favourite mascaras🔥🔥
REVIEW Benefit- They’re Real magnet mascara I’ve been using this mascara for a few weeks now. Overall I rate this product a 9/10.
Firstly, the application is really nice. Definitely buildable which makes it great for any user, each coat enhances the lash. On the picture below I had 3 coats on but I can definitely say that coat one and two look more *natural*.
My lashes are naturally very straight, this mascara has been really great at lifting them and has impressed me by keeping them like that throughout the day.
When wearing this mascara for the whole day from around 9am I found that around 5pm I have started to experience minor smudging. Most likely due to my natural face oils mixing with the mascara around my eyes. To me this is really impressive as most mascaras smudge much earlier during the day especially in the hot weather that we have in the UK right now.
Personally I like to take my makeup off whilst in the shower using face cleansers and oils. I find that this isn’t enough for this mascara and it requires a micellar water removal too. Which I guess can be a good thing or bad for some people, I appreciate that this product is long lasting therefore I understand it might be a bit harder to take off.
It’s definitely one of my favourite mascaras, I bought it as a bundle of 2 at the airport. The on their one I gave to my mom, she enjoys it as much as me and claims to be her top 1 mascara.
I hope this review is useful and helps someone🩷
Date published: 2023-06-28
Rated 4 out of
5
by
KayM from
Magnot but still good
I think that no matter how amazing a mascara is, the effectiveness will always be limited by how your lashes are to start off with. I.e. mascara will only ever get you so far because it's there to enhance what you have rather than add something new. I feel how successful it is can depend on both the formulation and the brush. With this mascara I think the 'magnet' elements of it are a complete gimmick but even so this is one of the best mascaras for my eyelashes. It coats them nicely without clumping and doesn't cause them to all stick together. I haven't found it to be particularly smudgy unless I have cried or rubbed my eyes a lot. It loses points because of the magnet nonsense and also because with prolonged use it weakens my eyelashes (causes them to break or fall out eventually) however, all mascaras do that.
Date published: 2023-03-22
Rated 1 out of
5
by
Anonymous from
really disapppointing
wish I hadn't bought this as its very crumbly and smudges within hours of wearing it
Date published: 2022-09-27
Rated 5 out of
5
by
Anonymous from
Brilliant as ever from Benefit
As always from benefit, an amazing mascara! It gives lovely long lashes, doesn’t budge all day but is easy to remove.
Date published: 2022-09-12
Rated 4 out of
5
by
Anonymous from
Benefit mascara they re real
Fantastic mascara giving a wide eyed look with very little effort
Non clumping
Date published: 2022-09-08
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