removing makeup the skin-loving way

When it comes to glowing skin, removing your makeup properly is the real backstage hero. Think of it as the quiet overachiever of your routine - not flashy, not trending on TikTok, but absolutely essential for skin that looks fresh, feels healthy, and behaves itself. At Sephora UK, we’re all about routines that work, and trust us: a great cleanser is one of the biggest beauty power moves you can make.

Because here’s the thing - the most luxurious serums, glow‑boosting treatments, and plush moisturisers in the world won’t truly shine unless they’re applied on clean, makeup‑free skin. A well‑executed makeup removal ritual doesn’t just tidy your face; it protects your skin barrier, keeps pores clear, and sets the stage for skincare that actually does its job. Consider it your first step to smooth, radiant, “Yes I drink two litres of water” skin.

Some background to why makeup removal matters...

• Sleeping in foundation, long-wear pigments, or waterproof formulas might feel tempting after a long day, however, your skin definitely notices. These products can trap impurities, pollution, and excess oil, leading to dullness, congestion, breakouts, and also early signs of ageing. 
• A proper cleanse not only removes the day, but also ensures your serums and moisturisers absorb effectively so your skin can focus on visible repair overnight.

Step 1 - Begin With a Cleansing Balm or Cleansing Oil

This is where the magic (and the massaging) happens. Start your double cleanse with a nourishing cleansing balm or oil applied straight onto dry skin. These silky formulas dissolve long-wear makeup, SPF, and daily build-up with ease. Spend at least one minute massaging the product in — this step helps melt away makeup thoroughly while giving your skin a moment of TLC.

Step 2 - Emulsify and Rinse

Add a splash of lukewarm water to transform your balm or oil into a milky texture. If you’re in a hard-water area, reach for a soft muslin cloth or flannel to help lift away residue without compromising the skin barrier.

Step 3 - Follow With a Gentle, Water-Based Cleanser

Your second cleanse completes the double-cleansing routine. Pick a gentle, non-stripping water-based cleanser to sweep away leftover impurities, balance the complexion, and prep your skin for treatment steps. This is essential for maintaining clarity and supporting a strong, healthy skin barrier.

Step 4 - Remove Waterproof Mascara With Care

Waterproof mascara needs a little extra love. Saturate a cotton pad with micellar water, press onto closed eyes, and hold for 15–20 seconds. This helps dissolve long-wear polymers in mascara, allowing you to wipe the area clean without tugging on the delicate under-eye zone.

Step 5 - Finish with Hydration

By Sephora UK Skincare Editorial Team

Writers and experts

Updated: 05/02/26