Express all of you

In case you missed it, Sephora is here and to mark our arrival we’re celebrating the unique beauty of the UK - rebellious by nature it follows no ‘one size fits all’ model when it comes to identity. Inspired by the living tapestry of cultures and chameleonic approach to style and beauty that make it so special, this is a moment to hero the UK and our place within it. We are so excited to be here and we invite you to take this journey with us as we encourage you to unleash your beauty power, now and always.

Breaking down binaries, Danni’s looks are a fluid and ever-changing expression of self: bare, bold, conceptual and always authentically beautiful. When it’s all about fresh faced fun, think skincare plus a juicy lip like the softly plumping Tarte Maracuja Lip Gloss. When rebellion is calling, punk spirit comes from boldly lined eyes with a burst of pigment from SEPHORA COLLECTION Colourful Mono Eyeshadow in 80s Vibes. When you want to see life through a dreamy rose tint, go for the glitter lid with Danessa Myricks Inifinite Chrome Flakes in Cupid, finished off with lashings of ILIA Fullest Volume Mascara.

"I would describe myself as trans, joyful and expansive. I find a lot of beauty in people who are authentically and genuinely themselves."

Fun, fierce or fabulous all Nikkita’s moves are signature, maybe because she’s a dancer or maybe because she embraces exactly who she is. When the vibe is go bold or go home, the liner takes it all.  Float sky high with SEPHORA COLLECTION Colour Block Liner in Pool Party or work wet and dry techniques with the Huda Color Block Obsessions Palette in Blue & Green for a bolt of brilliance. When glamour comes naturally, the Tarte Shape Tape Ultra Creamy Concealer is the ultimate go-to along with the iconic ILIA Multi Stick, for lips cheeks and eye, to highlight or give a touch of colour.

"Beauty is something you feel. I think it's something that you create, from yourself and others around you."